ABOUT DAN JONES

Dan was a skinny young 17 year old kid that was lucky to weigh 55kg by the time he finished school.

He was bullied throughout alot of schooling which in turn made him feel quite belittled and deep down very insecure. 

 

Since then, he's worked hard to get himself to the point he's at today and has claimed Magazine Features, Covers and WBFF Pro Status. Achievements everybody doubted he would ever achieve. 

With over 10 years experience he now applies the science and evidence of exercise, physiology and nutrition to his clients training and diet to help them overcome their own insecurites and to bring out the best of themselves. 

After over a decade of working in the fitness industry; it is safe to say fitness has completely changed Dan's life and through his business, he's been fortunate enough to help thousands of men and women from across the globe to change theirs too. His mission is simple, to create the ultimate environment for his clients to transform and unlock the happiest, healthiest and most confident versions of themselves. He has built his service from the ground up, personally shaping and creating every element from his own years of experience.

Dan's clients achieve such life-changing transformations because he provides more than just a basic gym program. He combines not only the most effective personalised training and nutrition guides for YOU and YOUR GOALS, but also a positive environment to support you and keep you accountable. His training and nutrition methods helped him to create the package he always desired, transforming his own physique and mindset from string bean to WBFF Male Fitness Model PRO.

Dan specialises in transforming his clients to achieve a lean, strong and conditioned physique. If you’re looking to embrace health and fitness in a way that is both enjoyable and sustainable, you’re at the right place!

Here's what others have to say about Dan's Coaching and Shred Camp Program

Kim Taylor

"the best part about my fitness journey is the improvement in my mental health and positivity"

"I have just finished shred camp with Dan, before starting my journey I never thought I could get the results I have. I have suffered with depression and low self esteem since childhood. I also had injuries so was concerned I may not be able to train at 100%.


Dan was amazing so supportive and encouraging, even when I had my self doubt days. I am extremely happy with the way my body has changed, I no longer get terrible back pain. But the best part about my fitness journey is the improvement in my mental health and positivity. I feel physically and mentally stronger. It’s hard work, but if you want it badly enough you can do it.... the reward of a fun photo shoot at the end, helped me to stay focused and work hard."